{"id":35971,"date":"2020-11-11T19:20:24","date_gmt":"2020-11-11T19:20:24","guid":{"rendered":"https:\/\/www.vailvalleypartnership.com\/?p=35971"},"modified":"2020-11-12T17:52:03","modified_gmt":"2020-11-12T17:52:03","slug":"insights-collective-weekly-briefing-12","status":"publish","type":"post","link":"https:\/\/www.vailvalleypartnership.com\/2020\/11\/insights-collective-weekly-briefing-12\/","title":{"rendered":"Insights Collective weekly briefing"},"content":{"rendered":"<h2><span data-contrast=\"auto\">VIRUS<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">_______________________________________________________<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Utah Gov. Gary Herbert is feeling \u201cfrustrated\u201d with the state\u2019s rising coronavirus numbers.<\/span><\/b> <span data-contrast=\"auto\">State health experts are projecting that the numbers will continue to rise dramatically and overwhelm the state\u2019s hospitals if people don\u2019t modify their behavior.<\/span><span data-contrast=\"auto\"> Utah\u2019s <\/span><span data-contrast=\"auto\">virus <\/span><span data-contrast=\"auto\">positivity average has increased from 18.1% to 19.5%, according to state data.<\/span> <span data-contrast=\"auto\">A high positivity rate indicates the number of infections is far higher.<\/span> <span data-contrast=\"auto\">Source:<\/span> <a href=\"https:\/\/url.emailprotection.link\/?b7-TrCVhIh9TAnpwaBhpDTgMLdWddcV5hDhd6Z2p6UmIKHYauIc-eXtm9k2dDo9EYmNLTRiFX2u4rBFdMrJoor0rlqKDSUaOwiCmivRvONxAHvWenG2xn4b9go7RpnQ2l5UbQqUIqSv1c_wthepTs-8aTKPoGsgcSscaM9LDWt6U~\"><span data-contrast=\"none\">Washington Times<\/span><\/a><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">And why is that important [Insights Collective]<\/span><\/b> <b><span data-contrast=\"auto\">\u2026<\/span><\/b><span data-contrast=\"auto\">\u00a0<\/span> <span data-contrast=\"auto\">Frustration led to the declaration of a state of emergency, and a statewide mask mandate.\u00a0 <\/span><span data-contrast=\"auto\">Several of the state&#8217;s largest counties already required masks, but Herbert, a Republican, had resisted extending the rule to the entire state despite a two-month surge of cases. Herbert said in a televised address night that <\/span><b><span data-contrast=\"auto\">the time to debate masks had passed<\/span><\/b><span data-contrast=\"auto\">, while saying his orders won&#8217;t shut down the economy.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<h2><span data-contrast=\"auto\">RE<\/span><span data-contrast=\"auto\">OPENING<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">_______________________________________________________<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Vail, Colorado will mandate outdoor mask wearing in the town\u2019s resort villages.<\/span><\/b><span data-contrast=\"auto\">\u00a0 The move is a reversal from sentiment in August when a mask mandate vote failed to pass, though there has been a sharp rise in Covid-19 cases since then. Council members said they\u2019re now convinced of the need for an outdoor mandate. Should cases continue to increase the entire town may need to shut down.<\/span> <span data-contrast=\"auto\">Source: <\/span><a href=\"https:\/\/url.emailprotection.link\/?bS_mePtIFrB6ysEp8D2u3H3KG0FvcEY6c0kJCJ4piqnDpYE34AW8WPJPhtaadvfr7PusXXgSfI7hJKby9FIT6kiS8nUSp6dqgGnIr_pgi7kRcc-ce3u5vKUGHpiJpd1PqWzokMf798Jnhm57ptb7xZw1QB7_W-2o6RVzxUjdASi0~\"><span data-contrast=\"none\">Vail Daily<\/span><\/a><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">And why is that important [Insights <\/span><\/b><b><span data-contrast=\"auto\">Collective] \u2026<\/span><\/b> <span data-contrast=\"auto\">Destination town governments walk a fine line between placating local sentiment around restrictions and ensuring the continued sustainability of the primary function of the destination town, which is tourism. While mask mandates may create local challenges, our re<\/span><span data-contrast=\"auto\">search clearly show that how a town is managing the pandemic is a primary factor in whether consumers are willing to consider it for travel.\u00a0 <\/span><b><span data-contrast=\"auto\">Proactive towns that acknowledge, tackle, and effectively socialize pandemic management likely create a competitive advantage.<\/span><\/b><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<h2><span data-contrast=\"auto\">ECONOMY<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">_______________________________________________________<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">New Mexico Gov. Michelle <\/span><\/b><b><span data-contrast=\"auto\">Lujan Grisham has proposed a $25 million stimulus package for the state&#8217;s tourism industry to offset the consequences of the coronavirus pandemic. <\/span><\/b><span data-contrast=\"auto\">The tourism proposal comes after a recent employment report said the state&#8217;s leisure and hospitality industry has lost 24,500 jobs this year<\/span><span data-contrast=\"auto\">. <\/span><span data-contrast=\"auto\">Source: <\/span><a href=\"https:\/\/url.emailprotection.link\/?bLo6ZkFJB5TrC16RXDNjdxzOZgTuKlPlpH9nb_gjRVWjTptYX2mqrXLE7Wvg61uySpp4AeXiDHOg1D7dq1zvS7P1_rYmTRGLuu6_QX733PFm2QHB0-Br-H8mUQLFsse1g_IBUxbQUrgmcWP2MbnNPvpiiiglq4-sHusCD8L5c0Jk~\"><span data-contrast=\"none\">U.S. News and World Report<\/span><\/a><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">And why is that important [Insights Collective] \u2026<\/span><\/b><b><span data-contrast=\"auto\">\u00a0 <\/span><\/b><span data-contrast=\"auto\">New Mexico has a strategic advantage coming out of COVID-19 due to its strong outdoor recreation assets and abundance of open spaces.\u00a0 However,<\/span><b><span data-contrast=\"auto\"> this advantage cannot be realized if New Mexico is not competitive with other states actively investing stimulus funds for tourism promotion.<\/span><\/b> <span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<h2><span data-ccp-props=\"{\">\u00a0<\/span><\/h2>\n<h2><span data-contrast=\"auto\">LODGING\u00a0<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">_______________________________________________________<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Red Roof Inn is promoting its <\/span><\/b><b><span data-contrast=\"auto\">exterior corridors in emails to members of its loyalty program, <\/span><\/b><b><span data-contrast=\"auto\">RediRewards<\/span><\/b><b><span data-contrast=\"auto\">.<\/span><\/b><span data-contrast=\"auto\">\u00a0 <\/span><span data-contrast=\"auto\">Guests who visit Red Roof&#8217;s website will see messaging about the safety of exterior-corridor properties and can view exterior photos of each property on individual property pages.<\/span> <span data-contrast=\"auto\">Source: <\/span><a href=\"https:\/\/url.emailprotection.link\/?bi2MoN3jUTgy2J3vY7p_yiIK6v5C743rGw9CO-LjfgEwGXbVWRJRtcAuVUXeSkFJuGPsWofnI8S61tJKbRL2kHje-8He0aS2TUL7xxJfwxVXcoR4OTDZSl5TJreFTpmaLAk9nVZNxzFNdkNN1cAMw6bUGl55LgIDHspPF9AjZL8E~\"><span data-contrast=\"none\">HNN<\/span><\/a><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">And why is that imp<\/span><\/b><b><span data-contrast=\"auto\">ortant [Insights Collective] \u2026<\/span><\/b><span data-contrast=\"auto\"> In the second quarter of 2020 alone, Red Roof&#8217;s exterior-corridor properties had 14% higher occupancy than those without this type of design<\/span><span data-contrast=\"auto\">. <\/span><b><span data-contrast=\"auto\">Exterior-corridor hotels have a situational advantage during the pandemic,<\/span><\/b><span data-contrast=\"auto\"> by giving the guest the ability to reduce touchpoints, avoid elevator rides, and be a more self-contained traveler.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<h2><span data-contrast=\"auto\">NEW REALITIES<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">_______________________________________________________<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Amazon has saved nearly $1 billion in travel expenses this year<\/span><\/b><b><span data-contrast=\"auto\">, a result of ordering employees to avoid non-essential travel.<\/span><\/b> <span data-contrast=\"auto\">Despite the cost savings from travel and marketing, Amazon says expenses are increasing in the current quarter. Coronavirus-related costs are expected to rise to $4 billion in the period, up from $2.5 billion last quarter.<\/span> <span data-contrast=\"auto\">Source:<\/span><a href=\"https:\/\/url.emailprotection.link\/?bb6EzMnQINSONqeYDkNotyiVtZwy1inmS30wHEE1L-UU3WAuyzJEX69KAMugD6Fps7eAZ-YOb1opquvvh4Cfs4nsqsnsU8h2kShrpOGEeN7jJixqnmW6YOit4benhEvTBt8M072o5jhx_vqudfXqf9N6rdIem6hPuyXPT7lID1Uc~\"><span data-contrast=\"none\">CNBC<\/span><\/a><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">And why is that important [Insights Collective] \u2026 <\/span><\/b><span data-contrast=\"auto\">The longer the pandemic lasts, the longer these types of new behaviors have time to become cemented.<\/span> <b><span data-contrast=\"auto\">Plus, the $1 billion is savings that can continue even when mitigation efforts can be phased out.<\/span><\/b><span data-contrast=\"auto\">\u00a0 On the other hand, while businesses are saving money employees are now shouldering more of the overhead costs through increased electri<\/span><span data-contrast=\"auto\">c bills and food expenses at home.\u00a0\u00a0 <\/span><span data-ccp-props=\"{\"><br \/>\n<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>VIRUS\u00a0 _______________________________________________________\u00a0 Utah Gov. Gary Herbert is feeling \u201cfrustrated\u201d with the state\u2019s rising coronavirus numbers. State health experts are projecting&#8230;<br \/><a class=\"read-more\" href=\"https:\/\/www.vailvalleypartnership.com\/2020\/11\/insights-collective-weekly-briefing-12\/\">Read More<\/a><\/p>\n","protected":false},"author":5,"featured_media":34698,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[87],"tags":[2674,2509,199,311],"class_list":["post-35971","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-press-releases","tag-covid-trends","tag-insights-collective","tag-vail","tag-vail-valley-partnership"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Insights Collective weekly briefing | Vail Valley Partnership<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vailvalleypartnership.com\/2020\/11\/insights-collective-weekly-briefing-12\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Insights Collective weekly briefing | Vail Valley Partnership\" \/>\n<meta property=\"og:description\" content=\"VIRUS\u00a0 _______________________________________________________\u00a0 Utah Gov. 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